Inbound Marketing
What Is It? Inbound marketing is a business strategy that centers around attracting leads via content and experiences that are curated just for them, thereby pulling potential customers to a…
B2C Customer Acquisition Strategies
Remarketing Ads Most companies treat growth as new customer acquisition. However, improving your conversion rate is equally important and that is exactly what remarketing can help you with. Remarketing is…
Strategies for B2B customer acquisition
B2B customer acquisition methods use a variety of marketing channels to reach your target audiences, including inbound marketing, referral marketing, lead creation, and customer reviews. The idea is to educate…